Follow the witch on your walk around Hemel Hempstead

Residents are invited to go on Hemel Hempstead BID’s new augmented reality trail from October 14 to 31.

The free trail tells the story of a forgetful witch called Wanda and her cat, Wicca, as she finds ingredients in Hemel to create a potion.

Participants can expect to see floating ingredients appear magically in front of them when using their smartphone camera on the LoyalFree app.

Pictured: Poster for Hemel Hempstead BID's newest twin centre trail

placeholder image — Pictured: Poster for Hemel Hempstead BID's newest twin centre trail

Follow the trail and scan the QR codes at each location to be entered into a prize draw to win prizes.

Warning as two pet cats shot in in the same Hemel Hempstead street

LoyalFree’s partnerships manager, Sophie Carrick said: “LoyalFree is thrilled to be rolling out our first augmented reality trail.”

Sophie added: “We would love to see residents and visitors enjoying the trail and discovering previously unknown businesses while exploring the area.”

To be entered in another prize draw for a pair of Samsung Galaxy Buds Live Wireless Earphones, participants are encouraged to share frightening photos on social media, using #LFHALLOWEENHUNT.