A hospice shop will close its doors for good after 11 years of serving the community and raising funds.
Following a review, the Hospice of St Francis has decided to shut it’s Bovingdon High Street store.
The decision has been made amid disappointing sales and the shop’s lease coming to an end in the next few months.
Charity chief executive Steve Jamieson said: “For a charity like the hospice, having the right high street presence is vital.
“With the lease coming to an end, it provided the perfect opportunity to take stock and review what will be the most cost effective and profitable way forward.”
Another store in nearby Chesham will also be closed.
The move signals the charity taking a new approach ti its high street and retail fundraising to focus on locations where there is the greatest potential, interest and demand for its donated goods.
Mr Jamieson said: “Just as consumers are looking for value for money and shopping in different ways, at the hospice we want to reflect that and be part of the changing face of the high street.”
The hospice is now looking for new premises in other areas of Herts and Bucks to extend its reach.
Mr Jamieson said: “We owe a huge debt of gratitude and thanks to the staff, volunteers and members of the public who have supported our Bovingdon and Chesham shops over the years, and hope that they will go onto work with us and support us in other locations.
“The decision to close them has not been taken lightly, but various factors and pressures have had a knock-on effect and sadly the income just hasn’t been there to justify keeping them open.”
Donations can still be dropped off at hospice shops in Kings Langley, Berkhamsted and Hemel Hempstead.