Poundland pulls ‘potentially dangerous’ Easter decorations which look just like Cadbury Mini Eggs

A pair of the decorative eggs pulled from sale alongside two chocolate Mini Eggs
A pair of the decorative eggs pulled from sale alongside two chocolate Mini Eggs

Easter decorations which look virtually identical to Cadbury Mini Eggs have been pulled from Poundland stores after Trading Standards officers warned children could eat them by mistake.

The packets of decorative foam eggs imported from China have been removed from hundreds of Poundland stores after officers from the county’s trading standards department raised concerns that children could choke on them.

Parents have been warned that similar products which pose a choking risk may be on sale at other shops across the country or online and trading standards teams are now contacting other stores believed to stock similar decorations.

Poundland agreed to take down packs of ‘decorative eggs’ after being advised by trading standards officers that they were likely to contravene food imitation safety rules.

They resemble Cadbury Mini Eggs in size, shape and colour and action to remove them followed a complaint to Trading Standards from a Poundland customer.

Steve Playle, investigations and enforcement manager at Bucks and Surrey Trading Standards (the two counties recently merged) said: “These products could very easily be mistaken for Cadbury Mini Eggs by young children and swallowed leading to dire consequences.

“They could be particularly difficult to remove if lodged in a child’s throat because they are made of polystyrene and could mould to the shape of their airway making them difficult to remove in an emergency.

“We welcome the actions of Poundland in taking a potentially dangerous product off the shelves and would urge any parent who has already purchased a pack to keep it away from children.

“Parents should also be wary of similar products being offered for sale over the Easter period at other stores or online.”